PRIVACY POLICY

Puretive Botanics a brand of Huedlife Pvt. Ltd. is committed to protecting the privacy and personal information of individuals who visit our website www.puretive.co. This Privacy Policy outlines how we collect, use, maintain, and transfer your information following the laws of India. Please read this Policy carefully to understand our practices regarding your personal information.

1. Information We Collect

We may collect and process the following types of personal data:

i. Personal Identification Information

- Name/Username/Mobile No./Password/OTP
- Email address
- Postal address
- Phone number
- Payment information (credit/debit card details)

ii. Account Information

- Username
- Password
- Order history

iii. Technical Data

- IP address
- Browser type and version
- Time zone setting and location
- Browser plug-in types and versions
- Operating system and platform
- Other technology on the devices you use to access this site

iv. Usage Data

- Information about how you use our website, products, and services.

v. Marketing and Communications Data

- Your preferences in receiving marketing from us and your communication preferences.

2. How We Use Your Information

We use your data for the following purposes:

i. To provide and maintain our service

- To process transactions and send you related information, including purchase confirmations and invoices.
- To manage your account, including processing payments and refunds.

ii. To improve our site

- To understand how our site is accessed and used to improve user experience.
- To monitor and analyze trends, usage, and activities in connection with our services.

iii. To communicate with you

- To send you administrative information, such as information about our policies and terms.
- To respond to your comments, queries, and requests.

iv. For marketing and promotional purposes

- To provide you with information, products, or services that you request from us.
- To send you marketing communications we believe may be of interest to you.

v. To protect our site and business

- To detect, prevent, and address fraud, unauthorized activities, and other legal issues.
- To enforce our terms and conditions and policies.

3. Sharing Your Information

We may share your data with:

i. Service Providers

- Third-party vendors, consultants, and other service providers who perform services on our behalf.

ii. Business Transfers

- In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

iii. Legal Requirements

- If required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

iv. Affiliates

- With our affiliates, in which case we will require those affiliates to honor this privacy policy.

v. With Your Consent

- With your consent or at your direction.

4. Data Security

We use administrative, technical, and physical security measures to help protect your personal data. While we have taken reasonable steps to secure the personal data you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.

5. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal data:

- The right to access – You have the right to request copies of your personal data.
- The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe.

6. Links to Other Sites

Our website links to other websites that may collect personally identifiable information about you. Puretive Botanics is not responsible for the privacy practices or the content of those linked websites.

7. Your Consent

By using the website and/or by providing your information, you consent to the collection and use of the information you disclose on the website in accordance with this privacy policy, including but not limited to your consent for sharing your information as per this privacy policy.

If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, and how we use it.